De Persgroep, one of the most important media companies in Belgium and The Netherlands, has selected Qualifio for its editorial and marketing engagement activities (quizzes, contests, polls, votes, etc.) for its websites HLN.be, De Morgen.be, 7sur7.be, Nina.be, Goedgevoel.be and Autozone.be in Belgium and AD.nl, Volkskrant.nl, Parool.nl and Trouw.nl in The Netherlands as well as all Facebook pages.
Jarno Koopmans, Group Marketing Manager Online, De Persgroep Publishing, explains :
“After a test period, we chose to implement Qualifio for its flexibility, its multichannel capabilities and its ease of use. We were also seduced by the constant evolutivity of the platform, as we see new features being released nearly every week.”
The first campaigns on DeMorgen.be will be live this week.