Qualifio Manager

  • Your need to attract surfers and fans ?
  • You need to animate your communities on internet or mobile and on your Facebook pages ?
  • You need to collect profiles of your surfers and increase their qualification ?
  • You need to qualify your Facebook fans and store their profiles into your own CRM ?
  • You need to develop new commercial packages for your advertisers ?

Qualifio Manager is a strong and flexible campaign builder allowing publishers to easily create and manage contests, polls, quizzes, questionnaires, votings, surveys, personality tests, etc. and publish them on their web or mobile site and their Facebook pages. An easy to use tool to animate web and Facebook communities, collect profiles and qualified leads and monetize digital assets.
You are a online journalist, webmaster, community manager, marketeer, salesperson, Qualifio Manager will allow to quickly create and integrate your action into your fan page or website.
Publishers use Qualifio Manager as a Software as a Service (SaaS) and can create and manage their own campaigns to fulfill various marketing objectives (site animation, traffic building, loyalty, optin generation, qualified leads generation) for themselves of their advertisers.

General functionalities

  • Online access to back office
  • Management of users with rights management
  • Online access to reporting and data with possible export to XLS format
  • Easy integration of campaign in website, CMS or adserver through a iFrame
  • Language definition of the campaign
  • Possibility to test and preview campaigns
  • Score management, with possibility to earn extra points with viral module and extra qualification questionnaire
  • Built-in links to Facebook (share, ...)
  • Availability of an XML file for all campaigns
  • Possibility to customize screens before beginning of campaign and after end of campaign
  • Automatic e-mail generation for viral module
  • Automatic e-mail generation at different steps of the campaign
  • Management of a library of pictures, mp3, video, etc.
  • Personalization of poll results : personalization of graphs to present the results
  • Compatibility with mobile internet environments

Look & feel of the campaign

  • Full customization of all campaigns through style sheets
  • Creation and management of a library of style sheets (dimensions of the iFrame, background colors, fonts, position of buttons, etc.)
  • Possible use of a background picture
  • Possible use of a top banner
  • WYSIWYG editor for all screens and e-mails

Questions & answers

  • Unlimited creation of questions and answers
  • Possibility to illustrate a question with text, hyperlinks, pictures, videos, sound, embedded video
  • Possibility to illustrate answers (voting module)
  • Choice of type of questions => multiple choice, check box, text field, matrix, etc.
  • Possibility to randomize appearance of questions
  • Possibility to create matrix questions (for surveys)
  • Possibility to create sub questions (for surveys)
  • Possibility to associate answers with groups (for tests, e.g. personality tests)
  • Possibility to manage "prognostic" campaigns
  • Possibility to set order of questions
  • Possibility to activate and customize a timer / time limit to answer the questions

CRM

  • Creation and customization of identity formulaires
  • Possibility to connect to CRM of the publisher via webservices

Commercial functionalities

  • Complete co-branding of a campaign (and e-mailings) with advertiser
  • Use of advertiser's multimedia material
  • Co-registration form to collect optins for specific advertisers
  • Submission of a qualification questionnaire to refine profiles
  • Presentation of "coupons" of the advertiser (as a call to action at the end of a campaign)
  • Possibility to carry out a survey for an advertiser